Where lived experience, science
and technology come together.
We are an Irish digital health company combining specialist dietetic expertise, data science, AI innovation and lived experience to make personalised nutrition more accessible for people with neurological conditions.
Born from lived experience. Built to change care.
My Moves Matter began with a determination to better understand the overlooked experiences of women living with Parkinson's.What started as a digital tracking concept has developed into a wider mission to personalise neurological nutrition through technology, research and clinical expertise.
Our journey
Recognising unmet needs in Parkinson's care
Connecting clinical and data science expertise
Developing the My Moves Matter tracking app
Launching NutritionPD programmes
Developing Agentic Dietitian
Co-founders
Two perspectives. One shared vision
Combining decades of experience in healthcare, technology, data science and innovation.
CEO
Richelle Flanagan
Registered dietitian, healthcare leader and Parkinson's advocate bringing lived experience and clinical expertise.
CTO
Rene Reinbacher
Data scientist with experience in AI, software development, analytics and technology governance.
Our Dietetics Team
Co-Founder & CEO, Registered Dietitian
Richelle Flanagan MSc BA Hons PgCert MINDI Coru Registered
Registered Dietitian for past 21 years, living with Parkinson's for last 8 years. Richelle brings her combined experience in leadership, research, communications, advocacy and digital health.
She is passionate about better nutritional care for people with Parkinson's Disease and using technology to provide personalised accessible nutrition education and medical nutrition therapy.
Registered Dietitian
Didi De Zwarte BSc Pg Cert MINDI Coru Registered
Registered Dietitian for the past 10 years. Specialities include neurology, obesity and palliative care. Didi brings 5 years of experience in nutrition communications and digital health.
She is passionate about inspiring and empowering people through evidence based nutrition communication.
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Registered Dietitian,
Aoife Hanna BSc PgCert MINDI Coru Registered
Registered Dietitian for the past 16 years, she also has experience as a digital health entrepreneur. A founder of an online IBS nutrition care platform, Aoife brings 7 years of experience in digital health.
She is passionate about offering people sustainable food choices whilst also generating better health for all.
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